B2B Client Satisfaction Survey
Account health beyond the QBR: delivery, partnership, and executive confidence.
4 questions · 1 page · about 2 minutes to answer · fully editable after you start
B2B accounts churn in committee months before the notice letter, and the QBR's polite nods hide it. This survey reads account health across the buying group – delivery reliability, responsiveness, strategic value beyond the contract, and the executive-confidence question, which usage graphs cannot answer.
Send it to multiple stakeholders per account, not just your champion; the divergence between your fan and their sceptical CFO is the account plan you actually need.
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Page 1
Our partnership
This survey asks how we are doing as your supplier. Your answers help us improve our service and decide what to work on next. It takes about 2 minutes.
Q1.How would you rate us as a supplier on each of these?*
| Poor | Fair | Good | Excellent | Not applicable | |
|---|---|---|---|---|---|
| Delivering what we commit to | |||||
| Responsiveness when you need us | |||||
| Proactive ideas beyond the contract | |||||
| Value for the spend |
Q2.How likely are you to recommend us to a peer company?*
Q3.If the contract renewed tomorrow, your leadership would...*
- Renew without debate
- Renew after discussion
- Put it out to tender
- Not renew
Q4.What is the one thing we should change about how we serve you?
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