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Media & Content

Streaming Service Satisfaction Survey

Catalogue, discovery, price tolerance, and the churn question – who is about to cancel.

4 questions · 1 page · about 2 minutes to answer · fully editable after you start

Streaming churn hides behind autoplay: subscribers drift from watching to scrolling to cancelling. This survey catches the drift – catalogue satisfaction by genre, whether discovery surfaces things worth watching, price-value verdicts against rivals, and the direct at-risk question of cancellation consideration.

The scrolled-without-watching frequency is the leading churn indicator; subscribers reporting it weekly are one price-rise email from gone, and worth a retention offer today.

Template preview

This is a picture of every question as a respondent would see it, so nothing on it can be clicked or typed into. Use this template to get your own editable copy.

Opens in the Dark theme, or in your own default theme if you have set one — change it anytime to any of the 4 built-in looks, or build your own on a paid plan.

Page 1

Your subscription

This survey asks how you find our streaming service. Your answers help us improve the catalogue, the app and the recommendations. It takes about 2 minutes.

Q1.How would you rate each part of the service?*

PoorFairGoodExcellentNot applicable
Catalogue in the genres you love
Finding something worth watching
App quality
Playback quality
Value for the monthly price

Q2.How often do you scroll without finding anything to watch?*

  • Rarely
  • Sometimes
  • Most sessions

Q3.Have you considered cancelling in the past 3 months?*

  • No
  • Briefly
  • Seriously
  • I am about to

Q4.What content or feature would make the subscription unmissable?

Respondent types their answer here…

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