Website Feedback Survey
Find out what visitors came to do, whether they managed it, and what got in the way.
9 questions · 1 page · about 3 minutes to answer · fully editable after you start
Analytics show what visitors did; this survey shows what they were trying to do. The task-completion pair – what did you come for, did you get it done – is the fastest way to find the gap between your navigation and your visitors' intent, and an ease rating tells you whether the ones who succeeded had to fight for it.
A short grid rates search, loading speed, clarity, how the site works on their device and its look and feel, each with a Not applicable choice, and a checklist names the specific obstacles: missing or out-of-date information, slow pages, broken links, pop-ups, a poor fit for their device. Run it as an exit prompt or a persistent feedback link. Segment the not-completed answers by task and device and you have a prioritised usability backlog: the tasks most attempted and least completed are the fixes that pay.
Template preview
This is a picture of every question as a respondent would see it, so nothing on it can be clicked or typed into. Use this template to get your own editable copy.
Opens in the Light theme, or in your own default theme if you have set one — change it anytime to any of the 4 built-in looks, or build your own on a paid plan.
Page 1
About your visit
This short survey is about your visit to our website today. It takes about 3 minutes.
Q1.Is this your first visit to our website?
- Yes
- No, I have visited before
Q2.What did you come to the site to do today?*
- Find product information
- Compare pricing
- Get support
- Make a purchase
- Just browsing
- Other…
Q3.Were you able to do what you came to do?*
- Yes, completely
- Yes, to some extent
- No
- I am still looking
Q4.How easy was it to find what you were looking for?
Q5.How would you rate the website on each of the following?
| Poor | Fair | Good | Excellent | Not applicable | |
|---|---|---|---|---|---|
| Search results | |||||
| Page loading speed | |||||
| Clarity of the information | |||||
| How it works on your device | |||||
| The look and feel of the site |
Q6.Did anything get in your way? Tick all that apply.
- I could not find what I needed
- Information was missing or out of date
- Pages were slow to load
- Something did not work, such as an error or a broken link
- Pop-ups or banners got in the way
- The site was hard to use on my device
- Nothing got in my way
Q7.What was missing or hard to find?
Q8.Which device are you using?
- Mobile phone
- Tablet
- Laptop or desktop computer
Q9.How likely are you to come back to our website?