Ask visitors what your website isn't telling them
Analytics shows where visitors went; it can't say what they wanted and didn't find. The gap between the two is where redesigns go wrong.
The short way: An embedded micro-survey — purpose of visit, success yes/no, one open field — that annotates your analytics with intent.
Ready-made templates for this
Prefer to start from a questionnaire rather than a description? These are already written.
Website Feedback Survey
Customer Experience
Find out what visitors came to do, whether they managed it, and what got in the way.
Website Redesign Feedback
Product & UX
Before/after verdicts on a redesign: findability, speed, and what got worse.
Navigation Findability Test
Product & UX
Where would you look? Test your menu labels before you ship them.
Online Store Usability Survey
Retail & E-commerce
Search, filters, product pages, and mobile checkout - the shop's UX, audited by shoppers.
Type this — that’s the whole job
“A short website feedback survey asking what the visitor came to do, whether they managed it, and what got in the way”
Build it now — freeFree to start. The Pro plan adds cross-tabulation. Compare plans
No setup, no tutorial. The words above go with you — review what the AI builds, then share the link.
How it works — three steps
- 1
Describe your site and its main tasks — they become the 'came to do' options.
- 2
Review the draft, then copy the embed code.
- 3
Paste it on the pages you're unsure about; watch the found-it rate per purpose.
What’s doing the work
Web embed
The survey renders inside your page — visitors never leave the context they're commenting on.
Cross-tabulationPro
Success rate split by visit purpose is the whole story in one table.
Anonymous collection
No sign-in, and you can choose not to save IP or browser data with the responses.
Questions people ask
Does embedding a survey slow my site down?
The embed is a lightweight iframe that loads after your content — it doesn't block your page render.
Pop-up or inline?
Inline at the point of doubt (pricing page, docs) reads as part of the page and outperforms interruptive pop-ups on quality of answers.