Returns Policy Clarity Survey
Does the policy reassure or repel: understanding, trust, and purchase effect.
4 questions · 1 page · about 2 minutes to answer · fully editable after you start
Returns policies sell before they cost: shoppers read them at the moment of doubt, and confusion there kills carts. This survey tests the policy as communication – windows and conditions understood, refund-versus-credit expectations, trust that the policy is honoured in practice – and its effect on willingness to buy risky items.
The stopped-a-purchase question quantifies the policy's silent tax; clarity fixes recover revenue without loosening a single term.
Template preview
This is a picture of every question as a respondent would see it, so nothing on it can be clicked or typed into. Use this template to get your own editable copy.
Opens in the Light theme, or in your own default theme if you have set one — change it anytime to any of the 4 built-in looks, or build your own on a paid plan.
Page 1
Our returns policy, as you understand it
This survey asks what you understand about our returns policy. Your answers help us make it clearer, and there are no wrong answers. It takes about 2 minutes.
Q1.Without checking - what do you believe?*
| Know it | Would guess | No idea | |
|---|---|---|---|
| How many days you have to return | |||
| Whether sale items can be returned | |||
| Refund to payment vs store credit | |||
| Who pays return postage |
Q2.How much do you trust the policy is honoured without a fight?*
Q3.Has returns uncertainty ever stopped a purchase here?*
- No
- Hesitated but bought
- Yes - abandoned it
Q4.What would make returns feel completely safe?
More Retail & E-commerce templates
Browse all Retail & E-commerce templates
Size & Fit Feedback Survey
True-to-size data per product - the review that cuts fashion returns.
Store Associate Feedback Survey
The shop floor's view: staffing reality, tools, customers, and keeping good people.
Subscription Box Feedback Survey
Curation quality, value, and surprise-vs-repeat balance for box subscribers.